If you have children or know any young adults, you may have noticed them being even more engaged in their smartphones than usual. The reason is Pokémon Go – the gaming phenomenon that’s sweeping the world. Its popularity has added £11.1bn to Nintendo’s value within just one week and its share prices are at a six year high. We take a look at why Apps are making companies so profitable and attractive for investment.
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Why Apps Are Catching the Attention of Investors
Posted on August 1, 2016 By
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