The COVID-19 global pandemic is having a significant impact on economies across the world and business owners are understandably concerned. In these times of uncertainty, many are asking what can be expected in both the short and long term for the United States economy.

Looking Back at Q1 and Q2

After several years of economic expansion, the U.S. gross domestic product (GDP) dropped 5% in the first quarter of 2020, and plummeted 52.8% in the second quarter. The National Bureau of Economic Research (NBER) declared that the U.S. economy officially entered recession in February. 

• Consumer spending was down 13.6% in April, slightly rebounding in May, up 8.2%.
• In May, U.S. employers added 2.5 million workers back to payrolls and housing rebounded moderately.
• The Federal Reserve cut interest rates and rolled out a $2.3 trillion effort to help local governments and small- to mid-sized businesses, and the U.S. government approved nearly $3 trillion in aid.
• 8 million jobs were added in June, while more than 19 million Americans were still receiving unemployment insurance benefits.
• June retail sales jumped 7.5%.

Forecasting Q3 and Q4

Goldman Sachs forecasts U.S. GDP growth of 25% in the third quarter, down from a previous forecast of 33%. The NBER Conference Board expects a 20% rebound in quarter three, with growth slowing to 1% in quarter four.

The manufacturing and construction sectors continue to recover, with predictions of 8% growth in the fourth quarter. Additionally, existing home sales have rebounded at a record pace.

Consumer confidence is going to depend on how rapidly the virus is brought under control. In July, coronavirus cases spiked in many areas of the country, causing some state and local governments to step back on reopening plans. The recent resurgence in cases has slowed expected consumer spending, as many Americans are unable to visit certain places due to state restrictions. Markets will likely remain erratic until there are solid indicators for increased confidence. The economy will recover, it is just a matter of when, keeping in mind that recoveries tend to be longer and stronger than downturns, and returns are usually highest after the market bottoms out. As of late July, September is a hopeful target for a bounce-back in spending.

Even once restrictions are lifted and businesses are able to operate as normal, the recovery will hinge on how willing Americans may be to participate. Consumer demand is expected to remain sluggish through the latter half of the year, but there are positive long-term investment opportunities that arise out of such an environment, especially for companies that have shown that they can adapt under dire circumstances.

New developments in COVID-19 clinical trials indicate that a vaccine could be available by 2021. A vaccine or treatment will be critical to boosting consumer confidence and economic growth.

Finding Opportunities Within a Crisis

While the virus has had devastating impacts across several sectors—especially travel and hospitality—it has also created opportunities for certain industries. Types of businesses that have seen strong growth during the pandemic include telemedicine, online retail, food and grocery delivery services, home improvement, educational services, gaming, cleaning products, RVs, and even puzzle makers.

With people working and schooling from home, people’s lives are now more digital than ever. Demand for cloud-based services has skyrocketed. Streaming services and mobile payment services are increasingly popular, and reliable broadband is a must-have. During mandatory lockdowns, consumers became more likely to try things for the first time, such as grocery or alcohol delivery, and may opt to continue to use them following the COVID-19 pandemic. These types of outcomes could translate into even healthier e-commerce growth potential in the future, not just in the U.S, but also globally.

There will also be possibilities for partnerships through mergers and acquisitions. Prior to the crisis, private equity was sitting on an estimated upwards of $1 trillion in dry powder and will likely play a key part in the revival of the economy. M&A opportunities are expected to be in the most resilient sectors post-pandemic, and bidders are predicted to become aggressive in seeking out company valuation bargains in the hardest hit industries such as the transportation, hospitality, and energy sectors. Additionally, in the more stable sectors, deals could be driven by the need to vertically integrate and address supply chain issues to get back on track. There is also the possibility for stock deals to become more appealing as equity prices fall.  

Schedule a Virtual Valuation

Contact the M&A advisors at Benchmark International to discuss the possibilities for the future of your business. We are here for you, even throughout the pandemic, getting deals done and making great things happen in the most trying of times. You can even schedule a Virtual Valuation in order to practice social distancing while gaining an understanding of the current value of your company.

Benchmark International is pleased to announce its new flagship office at One New Bailey, Manchester.

What’s the latest effect (as of late-July) COVID is having on lower middle-market M&A in the US? 

Some deals have fallen out resulting in some new buyer requests emerging. As with stock in the publicly traded markets, we are seeing what you might call a “sector-rotation.” Any time you have a change in the macro-environment, whether favorable or unfavorable to the economy overall, you see buyer preferences shift.

Is activity shrinking?

Demand has moved and it takes time for supply to catch up. Also, it takes upwards of three months to close an M&A deal, even in the smoothest of times. So, replacing those deals that fell out that were in the middle or even their end phases will require some time. But the buyers still keep calling. We aren’t seeing a deeper trend, which would be concerning, about money being pulled out of private equity. So, the ship has taken a roll but there is no sign it's taking on any water.

Why haven’t buyers dried up?

Institutions and wealthy individuals invest in private equity and turn into the lower middle-markets because they need a place to set their money to work for them. 

Globally, governments have slashed interest rates in response to the pandemic. That made every other class of investment less attractive. Coming into 2020, we were concerned that rising interest rates would make those other asset classes more attractive, and we would see the historic record inflows to private equity dry up. But that has now been deferred for another year or so. Once governments recognize the need to pay off these massive bills they’ve just created, probably at the end of the next budget and tax cycle, we will see interest rates rise, perhaps even faster than we had expected as governments raise taxes and attempt to inflate away their debt.

That’s fine for financial buyers but what about strategic buyers? 

Yes, some have headed for the sidelines for the time being. But operating companies, as always, need to grow their revenue and the healthiest businesses will continue to look for growth opportunities. In the present scenario, we also have companies that weren’t as healthy or as growth-oriented that now need to replace some revenues and that need to, in a way, reinvent themselves or find alternate routes to market. We also are seeing trade buyers entering the market because they have lost key suppliers or are worried about losing key suppliers, and they are looking to integrate upstream. Fortunately, larger companies went into this situation with overall corporate debt at record lows. That means there are companies out there that have the room to borrow even if their operations are not going gangbusters at the moment.

But are banks lending? 

Debt is tightening at the moment. Lenders don’t like uncertainty. This is part of the reason that deals that were negotiated pre-COVID are falling out. Buyers use as much debt as possible and if interest rates go up (which they did for M&A debt even though no-risk and low-risk interest rates were brought down), then the math of the deal gets reshuffled and someone backs out. But banks adapt and as the risk-free rate hovers near zero, they find ways to get comfortable with handing out M&A debt. Seeing senior debt on deals now brings them around 6% and mezzanine debt 12-14%, is helping them adapt faster at the moment. We are seeing deals carry a little less debt over the last few months, but bankable deals are still getting debt. Unfortunately, though, lenders are a little more investigative and slower than normal, so we are seeing this add perhaps a month to many deals.

What effect does this have on the price? 

So far buyers are being creative, and those that are not are losing their deals. The good buyers are coming back and tinkering with the deal structure to keep the overall multiple up rather than lose the deal. We are seeing them ask for more seller debt and more rollover. Deals that used to have a 20% rollover component now might have 30 or 40%, leaving the sellers a bigger second bite at the apple while still satisfying their need or desire for a transaction. 

So, is it still a good time to enter the market? 

The best time to enter the market if you are selling ice is the summertime. But the amount of time it takes to get a company to market is longer than the range of our visibility at present into where the market will be when the company is truly at the step of “entering the market”. So that question carries a bit of a false pretext. The real question is: “Is it time to start the process?” 

The answer to that question is: “It’s always time to be ready to sell.” And because of today’s added volatility, to the extent, an owner is trying to time a window they are going to have a better shot at it if they get started, get their marketing materials made, learn the process, and stand ready to enter.

Is it really all about market timing? 

No. You can sell ice in the winter, and you can sell it for the same price as in the summer if you know what you’re doing. You just have to work harder and maybe be a bit more patient, creative, or flexible. You need a solid process, broad market outreach, and a good M&A team around you. I’ve known too many owners that waited for the right wave and by the time they realized it had come, it was past. At least those that were sitting on their board out in the surf could try to chase that wave or ride the back of it, as opposed to those waiting on the beach. You can certainly sit out a solid tough spell but getting the right deal is not about hitting the market at just the right time. Buyers come and buyers go. There is always a quality buyer out there that needs the business and will pay top dollar if handled properly.

Final thoughts on the current situation?

Selling a business is too important of a decision to let any single factor decide for you. The business is usually the owner’s life’s work and therefore the considerations are infinite. Never will all of them fall into a perfect line. In other words, there are always reasons to not sell. Fortunately, starting the process and deciding to sell is not the same thing. Starting the process simply requires the reasons to sell being slightly greater than the reasons not to sell. Then, six months or a year later when the contract is on the table and the pen is in your hand, the relative importance of the pros and cons shifts. Our clients pass up offers all the time. Just because they pass on an offer does not mean that they should not have started or entered the market when they did. As long as they retain absolute discretion to sell or not to sell throughout the process, being worried about where the market is or where it might be going should not be a major concern.

Benchmark International is pleased to announce the successful closing of DC Capital Partners’ investment in PBK Architects, Inc., and its subsidiaries. As the 23^rd largest US-based architecture firm, PBK, based in Houston, Texas, and its subsidiaries in California, Beijing, Shenzhen, and Hong Kong employ over 500 architects, engineers, and related professionals.

“We are pleased that we were able to introduce PBK’s owners to the right partner, one who not only recognized the value and potential in the business but also saw the wisdom of leaving its management, best-practices, and award-winning culture in place; our clients' three most important criterion for taking this step,” said Dara Shareef, one of Benchmark International’s two Managing Directors on the transaction.

In addition to its Top 25 status, in 2019 PBK was ranked as the “#1 Education Design Firm” by Engineering News-Record (“ENR”), widely regarded as the engineering and design industry’s premier publication. Specializing in K-12 projects and, in particular, large public high schools, PBK has long been the go-to firm for sustainable design and next-gen integrations in particular. The company also focuses on two related building types - higher education and sports facilities. 

DC Capital Partners was familiar with PBK’s government focus, already having made similar investments in architecture firms, AMA and Pond & Co., both of whom work predominantly with US federal government clients.  “Moving into the local government market was not a big step for DC Capital but one they appear to have not explored previously. When Benchmark International first contacted them with the opportunity, the timing was not right given their other ongoing projects at that point. Benchmark’s diligence and perseverance in circling back proved to be a key factor in achieving this successful result,” said Benchmark International Associate Jesse Crawford-Lang.

“In our industry representing government contractors is often seen as a niche specialty. Though we are sector agnostic, we end up closing deals for more government contractors each year than do most boutiques specializing in the field. A great business is a great business and PBK is a great business,” said, Clinton Johnston Benchmark International’s other Managing Director on the transaction.  This transaction follows closely on the heels of 11 other Benchmark International deals closed in the AEC space in the first half of 2020.

Closing a deal in the midst of COVID, particularly one with the unique international implication present here, was not without challenges, however. The deal was agreed in principle just before lockdowns began across the country. Despite the turmoil in the markets, both sides were able to hold up their end of the originally agreed bargain though not without a bit of mutually beneficial maneuvering. PBK Founder and Executive Chairman Dan Boggio commented, “Benchmark, along with our legal team at Nelson Mullins and our accounting team at Weaver, just kept plugging away no matter what was going on outside the deal. The number of issues that needed to be addressed, negotiated, and implemented in a deal like this was apparently endless. The ways that we and DC Capital had to come together to address some unprecedented events precipitated by the pandemic and the creative solutions our team generated were absolutely amazing.  My partners and I are so glad that we had the opportunity to work with this great team. I don’t know that this would have gotten done, even in regular times much less the first half of 2020, without them.”

PBK’s efforts were led internally by CO-CEO and COO Chris Cunico. He added, “We really appreciated the way Benchmark led us through this process. All the decisions were ours to make. They continuously provided the data, inputs, and experienced insights that set us up to make the best possible decisions throughout the relationship. They were patient with us when we wanted to move slowly and led the charge whenever we wanted to move ahead aggressively.”

DC Capital was assisted on the transaction by Arnold & Porter, Ernst & Young, and Aon Advisory. “When DC Capital comes to town, they bring the big guns. It was a pleasure to stand toe-to-toe as adversaries to negotiate and structure the best deal possible for both sides while never compromising on our clients’ list of non-negotiable issues. We like to test our mettle, and that’s what happened here.  In the end, this is the deal we were asked to get for our clients, and we are happy to have delivered for all 16 of them,” added Benchmark International Associate Director Deidre Ryan.

Benchmark International is delighted to announce the transaction between a cybersecurity and compliance IT solutions company, Brandon Consulting, and managed IT services partner, Nostra.

Founded in 1998 by Tom O’Neill, Brandon Consulting provides managed IT services to clients across a range of industries.

Nostra, established in 2006, offers a suite of IT managed services solutions to a variety of sectors such as finance, hospitality, manufacturing, and motoring. As Ireland’s leading managed service provider, it has over 200 customers and provides services in the UK, the Benelux region, Germany, Poland, South Africa, Australia, and North America.

If your business is successful in your geographical region, it could be time to look at moving into new markets. Expanding your company into new markets can be a powerful solution for creating growth for several reasons. If your business is based in the United States, just stop and consider the fact that 96 percent of the world’s consumers reside outside of America’s borders. Globalization is becoming more and more common for brands, and it is here to stay.

Gain New Customers and Boost Revenue

When a business is performing well, it is not uncommon for its growth opportunities to become exhausted within its home market. By turning to expansion strategies, new markets open up significant potential to reach a broader customer base, in turn increasing sales and revenue. In fact, reports show that 45 percent of middle market companies make more than half of their revenue overseas.

Diversify

By taking your company into new markets, you have the opportunity to diversify, making revenue more stable. Say your domestic market is slowing. By being in a more global market, you gain the advantage of having it as a protective measure during slower economic times at home.

Enhance Your Reputation

When you provide your product or service to customers in new markets, it bolsters your reputation both abroad and at home. A favorable reputation inherently attracts new customers. Expansion also builds name brand recognition and gives your business more credibility on a larger scale.

Get a Competitive Edge

This one is simple. Get into new markets before your competitors do. This is especially important if you are operating in a saturated market. If you get there first, you get the customers first and can take measures to retain them. This is much easier than being the second or third in the new market and trying to lure customers to switch to your business for similar products or services. This is why it’s no surprise that nearly 60 percent of middle market companies include international expansion into their growth strategies.

Access More Talent

More geographical reach means a bigger talent pool. It also means adding valuable advantages such as language skills and varied educational backgrounds. It also allows you to employ local talent that has the expertise to effortlessly serve and communicate with your customers in the same time zone. This can be a key strategy if your company is older and has decades of experience operating in your home market.

Save Money

Believe it or not, expanding can actually lower your company’s operational costs and save you money, especially if your business involves manufacturing. In other markets, you may find lower costs of labor and more affordable talent. Also, advancements in e-commerce and logistics have lowered the cost of doing business overseas. And lets not forget about taxes. Several countries around the world offer tax incentives to companies looking to expand internationally because it brings new business opportunities to their homeland.

Contact Us

If you are a business owner looking for ways to grow your company, talk to our M&A experts at Benchmark International. We have extensive experience, a massive network of global connections, and plenty of great ideas. You can take comfort in knowing that everything we do is predicated upon doing the right thing for you and your business.

Having a solid integration plan in place for your company merger is critical to the future success of your business. These tips can help prepare you for the process.  

1. Begin planning from the earliest possible point in time. Outline all of your goals and objectives, employ best practices, and identify any gaps in your plan. Make sure all the key parties involved in the merger are in agreement on the integration plan. You should start implementing the integration process before announcing the deal. This enables you to begin integration immediately versus rushing to make important decisions at the last minute.
2. Create an integration team and clearly communicate the strategy for moving ahead with all necessary parties involved. Assess your key areas of value and designate the teams or persons responsible for these areas, making sure they understand the exit criteria they will need to meet.
3. Make sure leadership roles are clearly defined during and after the merger. You may even want to consider bringing in leadership from outside both companies to benefit from a neutral perspective. Insist that leadership is committed to both the big picture for the company and the details of getting integration done right.
4. Synergy is important in all aspects of the business, but especially in its culture. Commit to one culture and take measures to ensure that it will be preserved.

5. You are going to want your staff to be positive and excited about the merger, rather than nervous and/or cynical. This means you are going to have to sell the deal to them, ensuring they understand why the move will be good for them. Craft an internal communication plan that makes sure that no one is left in the dark at any point along the way. You will want to make sure you keep the overall messaging consistent to manage expectations properly.
6. Have a solid plan for all things IT. This is a critical component of any business. How the technology will be integrated must be completely planned out to avoid any communication breakdowns or loss of important data. Implement a structure to track progress and identify potential risks so that they can be addressed in a timely manner.
7. Understand what type of deal you are making and how it will dictate the days ahead. For example, a scale deal is an expansion in the same or overlapping business. A scope deal is an expansion into a new market, product or channel. All of your integration decisions will be based on this.
8. All sorts of things can crop up and slow down or sidetrack an M&A transaction. Do your best to stick to the timetable you outlined while ensuring that you make smart decisions rather than just following the process for the process’s sake.
9. Just like easing the minds of your employees, you will need to do the same for your customers. Make every effort to ensure minimal disruption for all of your customers and clearly communicate your plans with them to address any concerns.
10. Remember you are still running a business. Avoid becoming so distracted by the transaction that you neglect business priorities such as your customers’ needs. You must keep the company on track and running smoothly if you expect the deal to be a success.

Finally, be sure to celebrate your successes. After an arduous process, employees should feel that their work is appreciated and everyone should share in keeping the momentum going moving forward.

Contact Us

At Benchmark International, our highly esteemed M&A experts are eager to roll up our sleeves and get you a stellar deal for your company. Reach out to us at your convenience.

Example: Assume a $2.0M EBITDA business receives a valuation multiple of 10x for a total transaction value (taxable gain) of $20.0M. Under the Biden Plan, the seller would lose $3.92M in the sale. To receive the same net proceeds, a multiple of 13.2x would need to be secured.

Past presidential elections in the United States have coincided with macroeconomic circumstances that affect markets. For example, in 2000, the dot-com bubble burst. In 2008, America was in the midst of the Great Recession. And now in 2020, we are in the middle of a global pandemic, dealing with the impacts of the COVID-19 virus, coupled with sweeping protests regarding racial injustice and the repercussions that forced closures have on businesses. In the wake of all of this, four months remain until the November election. Unfortunately, we cannot predict the future, but we can take a look at how the M&A market has been impacted in the past.

M&A activity is cyclical in nature, subject to underlying circumstances that include changing technology, electoral politics, and regulatory changes. As the current M&A cycle winds down, it is worth noting that the dealmaking wave that ceased during the financial crisis actually got started during a slowdown in 2003. Leading up to the 2008 election, M&A activity in the U.S. was strong and it did not bottom out until later when the worst of the recession had passed. Two major relief packages, the Emergency Economic Stabilization Act of 2008 enacted by the outgoing administration, and the American Recovery and Reinvestment Act of 2009, enacted during the first year of the new administration, boosted recovery in capital markets and helped companies adapt to adverse macro conditions in the near term, and eventually paved the way for a new M&A cycle because the cost of capital was reduced to historic lows, injecting liquidity into equity and bond markets.

The level of dealmaking activity in the multiquarter period leading up to the 2012 election compares favorably to the financial crisis period that coincided with the 2008 election at $802.6 billion in 6,087 deals, topping activity for the same period the year before. In the first three quarters of 2012, M&A activity saw a combined $837.5 billion in 6,864 completed deals. The JOBS Act was enacted in 2012, designed to encourage small businesses to become public companies. As a result, the SEC made the filing process easier to manage.

M&A activity peaked in Q4 ahead of a decline in 2013 Q2 that bottomed out at $241.3 billion in 2,049 transactions. In mid-2013, M&A activity accelerated and the cycle expanded, partially stimulated by strategic buyers contending with financial sponsors armed with record levels of dry powder. Private equity has kept that cycle going from 2013 to 2019. Volume met or exceeded 900 completed transactions and at least $70 billion in value over the same timespan.

Certain conditions that were a result of the financial crisis spurred expansion of the M&A cycle and have proven favorable for private equity and venture capital dealmaking, such as enterprise restructuring around developing regions, expansion of business portfolios, and optimization for tax benefits and accessing cash outside the U.S.  

During 2014, completed transactions grew 26% year-over-year, while deal value increased by an additional $500 billion. This cycle of completed transactions peaked in 2015 at 12,523 deals of $1.9 trillion in value. Annual volume remained above 11,000 transactions with deal value at around $2 trillion for each of the past five years.

Leading up to the 2016 election, M&A activity was pushed to its highest levels per quarter in a decade. In the first three quarters of 2016, 8,825 transactions worth a combined $1.6 trillion closed. Activity dropped in Q4, but rebounded in 2017. Since 2018 began, M&A has steadily declined and Q4 2019 posted the lowest total since Q2 2013. 2019 saw levels return to those last seen in 2013. On June 8, 2020, the National Bureau of Economic Research announced that the U.S. entered into a recession in February of 2020.

While the global pandemic has undoubtedly been costly and detrimental to many businesses, it has also opened up opportunities for growth for some companies as consumer behaviors adapt to a changed world. Global supply chains were massively disrupted, hampering global trade, all of which has a negative impact on dealmaking. How it will play out in the later half of 2020 and into 2021 will depend partly on if there is a second wave of the virus and the availability of a vaccine. Technology remains a continuously evolving area of opportunity and the pandemic has changed the ways that we work and collaborate. Environment, social and corporate governance practices will continue to designate the convergence of technology and regulation. How the election will impact M&A markets remains unknown, but history has shown that emerging out of a recession tends to spawn accelerated M&A activity well into the future. Every M&A cycle develops in response to different conditions, yet all have emerged during periods of economic recovery combined with improvements in capital markets after consecutive quarters of underperformance.

If you are thinking of selling in the near future, now is the time to get to market. We are in an unprecedented time making it challenging to run a business but also to sell a business. 

The M&A market is changing daily and many factors are affecting deals in 2020. We do not have a crystal ball however there are a few trends that if you are considering selling your company in 2020, then now is the time.

• This year is a presidential election year. As we begin the second half of the year, we begin to think about Q3 and Q4 2020. Buyers are actively seeking acquisitions and deals are still being completed. However, the closer we get to November, buyers will begin to focus more on the election and want to revisit their acquisition plans after the election is over. As we go into the end of the year, planning for 2021 will begin. One would anticipate that the end of the year will be quiet for the M&A market as companies, financial buyers, and others will want to see what lies ahead in 2021.
  
  
• PPP forgiveness will take place soon. Once the loans are forgiven, if the businesses have not improved their performance, we would anticipate that layoffs will continue and potentially at a higher rate than what we are currently seeing at this time. If this happens, it will continue to harm the economy as additional businesses will also fail.
  
  
• The credit market is changing daily. We are seeing lenders backing away from term sheets based on their bank’s industry exposure, small discrepancies that emerge during due diligence, and more conservative underwriting. There is talk within the market that lenders may continue to tighten their lending standards making it harder to obtain credit for acquisition. This may have a direct effect on multiples.
  
  
• While we know that the tax environment is today, we can only anticipate that long term, taxes will increase. With the various US federal initiatives related to COVID-19 and the economic decline, we suspect that the US will have to raise taxes to overcome the growing debt burden that has been created in 2020.

All these factors contribute to the M&A market, valuations, and deal structures. The best time to sell is now.

Author
Kendall Stafford
Managing Partner
Benchmark International

T: +1 512 347 2000
E: Stafford@Benchmarkintl.com

Benchmark International is delighted to announce the sale of Buckinghamshire-based Andy Newell Limited to a private investor.

Andy Newell was established in 1988 and is a specialist plumbing and heating contractor providing complete design and installation for a number of building contractors and developers.

The company has been acquired by a private investor who plans to acquire several small businesses over the next five years.

Tristan Woolcock, Associate at Benchmark International, commented: “We are pleased to achieve the sale for Andy and it’s great to see the client get along so well with the buyer, but it is a bittersweet moment to end our working relationship. We wish both parties every success for the future.”

Rivertop Contracting is a comprehensive landscape management service company with a strong presence in upstate South Carolina. The company offers lawn maintenance, new construction landscaping, and paver work.  Benchmark International worked with Rivertop Contracting to identify salient business metrics that present the fundamentals and prospects of the business. We marketed these metrics to key interested parties, negotiated multiple letters of intent, and ultimately facilitated the transaction between the two companies.

Owner and CEO of Rivertop Contracting, Inc. Rob Atema commented, "It was a pleasure working with the Benchmark International team. Their expertise, persistence, and knowledge of creative deal structure negotiation led to a mutually successful transaction and a newfound relationship for both sides of the deal. I know who I’ll be calling when I decide to sell my other business."

The Greenery, Inc. was seeking to strategically purchase market share in the area that Rivertop’s South Carolina operations were located. Those goals aligned with the seller’s desire to divest and focus on other established locations of the business.

The Greenery was first established on Hilton Head Island in 1973 by Ruthie and Berry Edwards. Today, it has developed into a multi-location full spectrum landscaping and contracting firm that is employee-owned and continues to expand throughout the East Coast region of the US.

Benchmark International's Transaction Director, Don Rooney commented regarding the deal completion, “Benchmark International is happy to have successfully facilitated the transaction between Rivertop Contracting and The Greenery. We look forward to assisting Rob in the sale of his other companies when the time comes.”

Benchmark International has successfully facilitated the transaction between Alliance Air Solutions, Inc. (“Alliance Air”) and Climatech Mechanical Services, Inc.

Alliance Air was incorporated in 2006 as a commercial and industrial HVAC installation and service company. Since its inception, the company has maintained a strong reputation within its market as a quality heating and air conditioning service provider. The company’s approach, centered on quality and integrity, ensures each client is treated well and each project is delivered in a timely and efficient manner.

Climatech is a full-service mechanical contracting company serving customers in several states. Over the past 48 years, they have grown into one of the largest contractors for heating, ventilation, air conditioning and refrigeration in their served regions. The acquisition creates additional capacity and geographic expansion to an already successful service model.

“Alliance offers an exciting opportunity for Climatech to expand its service offerings in a variety of different areas” explains Brad Taback, CEO of Climatech.  “This acquisition will provide significant growth opportunities and strengthens our management team so that we are able to achieve our goals in the Florida marketplace.”   

Regarding the deal completion, Senior Transaction Associate Sunny Yang Garten at Benchmark International commented, “It was a pleasure to represent Alliance Air in this strategic transaction. This acquisition represents a tremendous opportunity for both businesses and their teams to strategically accelerate the rate of growth. On behalf of Benchmark International, we wish both companies continued success.”

Benchmark International is delighted to announce the sale of Birmingham-based company, Software Enterprises (known as Global Rostering System – GRS), to Totalmobile.

Established in 1995, GRS is a software development company that has produced its own computerised rostering system which builds efficient staff rosters and ensures the right staff are assigned to the required locations and shifts. The product is best suited to the emergency services and 24/7 operations with customers predominantly hospitals, police forces and ambulance services. Solutions are currently being used to roster over 100,000 emergency services field-workers in the UK.

Totalmobile develops and supplies enterprise application software that manages the workflow of mobile workers. It is backed by private equity company, Horizon Capital.

Going forward, GRS’ software will be rebranded and integrated into Totalmobile’s comprehensive suite of SaaS field service management products.

Nick Hulme, Managing Director for Benchmark International’s Manchester site, wrote an article pre-Covid around company valuations based on ‘multiples of earnings’.

Recently, articles around ‘EBITDAC’ have emerged – a measure of Covid adjusted earnings, and while he agrees that there is some great literature about EBITDAC, Nick warns that we need to be wary when negotiating so it doesn't take over.

In this blog, Nick summarises the most important takeaways from Covid, and what we can look forward to post-Covid.

When the time comes to sell your company, you obviously want to get the most value and the highest possible price. There are several steps you can take before going to market to increase the likelihood of you cashing out for more in a merger or acquisition.

1. Focus on Profits and Growth

You will want to increase your net revenues and profits, keeping in mind that buyers will focus on EBITDA (earnings before interest, taxes, depreciation and amortization) for valuation. This is the number you want to boost because the higher your EBITDA, the higher your sale price will be. Your company’s growth potential will also be important to acquirers so you should put extra effort into growing your sales, even if it means hiring more sales talent (as long as it justifies the costs—adding salaries and benefits need to be worth the results).

2. Get Your House in Order.

The M&A process will certainly include a comprehensive audit of your financial records and any other business concerns. It is key to get all of your documentation in order before embarking on a sale. The more complete and orderly your record keeping is, the more confidence it will instill in potential buyers. This also means you should address any unsavory topics, conflicts or legal issues. Getting any discrepancies resolved will prepare you to honestly answer difficult questions and demonstrate your commitment to getting a transaction done. Buyers do not want to be faced with surprises during the due diligence process.

3. Do a SWOT Analysis. 

Take the time to assess your Strengths, Weaknesses, Opportunities and Threats. You need to understand where your company stands in the current market, how it stacks up to competition, and how to maximize its strengths. If you have a complete understanding of your SWOT profile, you can take the necessary measures to position your company to buyers in the best light possible by uncovering growth opportunities and being proactive against any impending risks.

4. Trim the Fat. 

Think about any areas of your business operations that could be tidied up, such as redundancies or costs that do not add any value to the company. Can you justify everyone that is on your payroll? Would outsourcing be more cost effective? Can you spend smarter when it comes to equipment? Are you carrying outdated inventory? Is there property that you are paying taxes on that you really do not need? What can you do to avoid adding new expenses? This doesn’t mean you should cheap out on anything that affects your core competencies. But sometimes simply reallocating resources can help you optimize the financial health of your company.

5. Get an M&A Advisor. 

M&A advisors handle a significant amount of the complicated work that goes into the lengthy deal process. Their exclusive connections will get you access to quality potential buyers. They will help you prepare and market your business effectively, finding ways to make it more enticing to buyers. Another benefit of an M&A partner: not only will buyers know that you are serious about selling, but you will also know that they are serious about buying. They will also help you organize your due diligence documentation and present your financials, coordinate meetings, help with exit or succession planning, and ensure that you have peace of mind through such a momentous time in your life.

If you are ready to sell your company, please contact our M&A advisory experts at Benchmark International to get you on the path to a deal that meets all of your aspirations.

Benchmark International facilitated the transaction between Vertex Software Corporation and Level 5 Lab.

Vertex Software Corporation is a web-based solutions business specializing in building online, browser-based software applications. Vertex brings traditional software engineering methodology and discipline to web development, delivering robust solutions to its clients quickly and efficiently.

Benchmark International proved its value in finding a buyer with experience in the industry through its proprietary multi-medium marketing strategies.  In addition, Benchmark International incorporated several campaigns with local, regional, and national associations.

President of Vertex Software Corporation David MacDonald commented, “Benchmark International’s team delivered on finding a buyer for my business that would take care of my team as well as would carry on the high level of service after the sale that our customers have come to expect.”

Deal Associate, Amy Alonso commented, “Benchmark International added value by negotiating this deal.  We saw throughout the entire process that the buyer, Level 5 Lab, was a perfect fit who stood to benefit greatly from the experience, industry knowledge and high-quality service that they would gain from the existing owner. With this knowledge, the team was able to negotiate a deal that would allow for the existing owner to successfully transition the business to a capable buyer.  We wish Vertex Software Corporation and Level 5 Lab the best of luck in their future endeavors.”

Benchmark International is delighted to announce the successful sale of Essex-based Knowles Associates and Ensure UK, to an employee ownership trust (EOT).

Benchmark International is delighted to announce the partial sale of Cheshire-based precision engineers I.C.P.M.S. Cones to an entity ultimately owned by the shareholders of Michigan-based company, Alpha Resources LLC.

Incorporated in 2002 following an MBO by owners Dean White and Gareth Evans, I.C.P.M.S. Cones is a precision engineering company specialising in the design and manufacture of electroformed metal cones for use in mass-spectrometry scientific instruments. Alpha Resources is a manufacturer and distributor of analysis consumables, offering equipment for elemental analysis in multiple industries.

With RAC’s niche technical production process and strong relationships with a number of blue-chip clients, the acquisition provides Alpha Resources the opportunity to build on I.C.P.M.S.’s market stature, as well as offer complementary products to its current range. Both Dean and Gareth will remain with the company as Directors and shareholders to ensure the continued success of the combined entities.

Manchester-based facilities management provider, Tudor Group, has acquired Cardiff-based cleaning contractor, A Quality Service (AQS).

Established in 2011, AQS specialises in stadium cleaning, as well as providing commercial cleaning for a variety of customers from factories and offices to the NHS.

Tudor Group provides a wide range of commercial cleaning services to clients nationwide and has been doing so for the last 30 years.

The company has private equity backing from Foresight Group, who made its original investment in 2016. Since then, Tudor has scaled operations, introducing improvements to health and safety, finance and IT systems. The acquisition of AQS – on the back of a £1.1m boost – will allow it to grow revenues further.

Buyers and Sellers approach a given transaction from different perspectives. The seller wants to receive as much as possible, as quickly as possible, with little or no potential liability to the buyer or parties associated with the seller’s pre-sale operation of the business. The buyer wants to pay as little as possible, defer payment as long as possible, contractually obligate the seller to indemnify the buyer against actual or potential known or unknown liabilities and ensure that the seller can make good on those obligations by escrowing sales proceeds or deferring payment. The give and take, or push and shove, over these issues takes place during the entire transaction process but predominantly during the negotiation and drafting first of the Letter of Intent and later the Purchase and Sale Agreement. 

Relative bargaining power, from whatever source, often determines which side controls these issues. The other major determinant is the level of experience and degree of sophistication of the parties’ M&A advisors and legal counsel. It is essential, but not sufficient, that a transaction party’s representatives understand what is in that party’s best interest. They must also understand what motivates the other side and how their representatives are likely to try to realize those goals. If both the seller and the buyer stand fast concerning their positions, no transaction will occur. This is where experienced M&A advisors are critical. Helping the parties understand which positions are crucial to their goals and which can be negotiated away is a key function of the professional advisor.

Below are several negotiating points common to many middle-market transactions, and the normal positions of the seller and the buyer with regards to those issues.

Material Terms in the LOI

Sellers are often best served by requesting as many material deal terms in the Letter of Intent as possible. This is because the maximum point of the seller’s leverage is just, before the execution of a Letter of Intent. At this stage, the buyer has expressed interest in the transaction and is unaware of issues that may surface in due diligence. The seller has not yet agreed to exclusivity, and the seller’s M&A advisors have created a competitive environment or at least the illusion of one. 

The buyer is best served by negotiating an exclusivity agreement and skipping the LOI altogether. That means, proceeding directly to the negotiation of a definitive purchase agreement. The buyer’s fallback position should be negotiating an LOI with as few binding terms as possible, except for exclusivity. Either approach gives the buyer strong negotiating leverage and the time to complete due diligence before negotiating material terms. These tactics also minimize the risk that the LOI will be considered a binding agreement giving rise to damages in the event the deal is not consummated. 

Stock vs. Assets

Nearly every corporate seller should sell stock rather than assets if the buyer will agree. However, nearly every buyer will refuse. The benefits to the seller from a stock sale include 1) potential tax savings if the target is a “C” corporation, 2) passing disclosed and undisclosed liabilities on to the buyer, and 3) a generally less complicated and less time consuming, thereby a less expensive transaction. On the flip side, an asset purchase generally provides buyers with a tax-advantageous step up in the basis for the assets and avoids liabilities other than those expressly assumed. Except for “successor liabilities” imposed by public policy such as environmental, product liability, employee benefits, and labor-related issues and liability under “bulk sales” laws. Experienced buy-side advisors will also be aware of potential “fraudulent conveyance” concerns by ensuring that adequate arrangements are made to pay the seller’s creditors and/or restricting distribution of proceeds to the seller’s equity holders until creditors are paid. Although this aspect of transaction structure is generally presented as a “fait accompli,” the seller, the buyer, and their respective advisors should be aware of the issues and how they bear upon the cost, timing, and structure of the deal. 

Caps and Baskets

The buyer will insist upon the seller’s representations, warranties, and indemnifications going to issues that materially affect the buyer’s benefit of its bargain. The seller wants to avoid being “nickel and dimed” for minor issues and serving as the buyer’s insurer against the normal risk of doing business.

The seller will negotiate a cap on liability and attempt to avoid carve-outs from the cap for specific issues. The cap is often a percentage of sale proceeds, and from the seller’s perspective should be negotiated in the LOI. The cap or, lack thereof, can materially affect the value of the transaction and the seller is not well-served by giving up exclusivity until it has been negotiated.

The basket is, in effect, a deductible that must be satisfied before indemnification obligations begin. Accordingly, the buyer can only recover for the aggregate amount of damages over the basket (and below the cap). Variations on this theme include mini baskets related to specific issues and whether or not indemnification begins at the first dollar or is limited to amounts over the basket.

Non-Reliance

An important risk allocation to be negotiated is a non-reliance provision contained in the acquisition agreement. The seller wants this provision to force the buyer to acknowledge that it is relying solely on its due diligence, and the seller’s representations and warranties contained in the acquisition agreement. The buyer is precluded from asserting liability against the seller based upon statements, projections, and oral representations made outside the four corners of the document. The buyer will resist this provision.

Termination Fee (Reverse Breakup Fee)

A tactic not often addressed in middle-market transactions, but a valuable one is the termination fee. The seller requires the buyer to pay a fee, equal at least to the number of the seller’s expenses and perhaps as high as ten percent of the purchase price if the transaction is terminated at no fault of the seller (for example, if the buyer cannot finance the transaction). This type of liquidated damage provision may reimburse the seller for its out-of-pocket expenses, but it will not compensate for lost opportunity costs for failing to pursue alternative transactions because of exclusivity. Again, the reason the buyer will reject or seek to severely restrict such a provision is obvious.

Termination fees are sometimes referred to as reverse breakup fees because they turn a breakup fee on its head. Breakup fees are paid by the seller to the buyer if the seller won’t or can’t consummate the transaction at no fault of the buyer. The seller changes its mind, finds a better deal, or has insurmountable issues discovered during due diligence that adversely affect its value. In the middle-market, these provisions are generally intended to compensate the buyer for its out-of-pocket costs, rather than opportunity costs.

MAC Clauses

A MAC (Material Adverse Change) clause is one of the more contentiously negotiated provisions in the acquisition agreement. In a MAC, the seller warrants that as of a date certain (usually the closing date) there has been no material adverse change in the seller’s business. The M&A counsel has a field day negotiating the specific language. What is the applicable period? Are business “prospects” included? Should the target and its subsidiaries be taken as a whole or viewed independently for purposes of determining materiality? What should be excluded from the operation of the MAC provision? Simplistically speaking, if the seller’s business performance has declined during the relevant period or is an indemonstrable risk of decline (prospects), then the buyer can rely upon the MAC provision to terminate the deal and recover expenses.

In the middle-market, MAC clauses can be a significant cause of transaction failure. To boost enterprise value, the sellers often rely upon very recent favorable EBITDA numbers. If that performance cannot be sustained during the course of the transaction, for whatever reason, the buyer may rely upon the MAC clause to terminate or renegotiate the deal.

Escrows

A favorite buyer tactic is to attempt to escrow a portion of the purchase price to ensure that funds are available to compensate the buyer for breach of warranties by the seller. Sellers resist escrows and attempt to limit their impact. For example, the sellers should ensure that any escrow is held by an independent third party so that the buyer can’t just unilaterally offset. The seller should negotiate limitations as to the length of time the escrow is held and seek to restrict to the extent to which the escrow can be applied. If the seller cannot avoid an escrow, it should seek to limit the buyer’s recourse to only the escrow proceeds and preclude additional recovery.

Conclusion

The foregoing is just a few of the issues that may arise between the seller and the buyer is a strategic transaction. Every transaction is different; the relative positions taken by the respective parties will vary based upon their circumstances at the time. Experienced, knowledgeable M&A advisors, on both sides of the deal, are critical to the success of every transaction.

Author
Don Rooney
Transaction Director
Benchmark International

T: +1 813 898 2350
E: Rooney@benchmarkintl.com

1. Through a Merger

A merger unites two independent, similarly sized companies as one new entity, typically with a new name. This strategy adds value to both companies by growing into new market segments, gaining market share, or expanding geographic reach. A merger enables the new venture to benefit from the best that each company brings to the table as far as expertise, talent, technology, products, services, assets, and market penetration. In total, it offers a powerful competitive edge. A merger can also be less time consuming than other strategies, such as relying on organic growth.

2. Through an Acquisition

In an acquisition, a company purchases a 51 to 100 percent stake in another company, taking control of it and all of its assets. Acquiring a business means acquiring its already established customer base, talent, geographic diversification, portfolio of services, and other immediate growth opportunities that would take years to create under organic growth.

Both mergers and acquisitions offer several advantages for a company looking to generate growth and value.

• Expansion: M&A can easily extend the reach of a business in terms of geography, products and services, and market coverage. This translates into more customers gained without having to hire more salespeople or increase marketing expenditures.
• Consolidation: M&A can unite two competitors to bolster market domination. It can also increase efficiencies by cutting surplus capacity or by sharing resources. Plus, M&A can increase production efficiency and bargaining power with suppliers, coercing them into lowering their prices. It can also allow a business with weak financials to combine with a stronger one and pay off debt.
• More Capabilities: M&A can boost a company’s capabilities by quickly adding new talent and new technologies rather than taking the time and energy to develop each from scratch.
• Lower Costs: By merging with or acquiring another business, you can lower costs and increase efficiency and output.
• Speed: M&A empowers a business to grow more quickly, altering the landscape of the sector more rapidly than competition can adapt and respond.
• Tax Perks: Profits or tax losses may be transferable within a combined business, benefiting from varied tax laws within certain sectors or regions.
• Unbundling: Sometimes a company’s underlying assets are worth more than the price of the business as a whole. In this case, a company can acquire another and quickly sell off different business units to other buyers at a substantially higher price.

3. Through a Strategic Alliance

Mergers and acquisitions adjoin companies through total change in ownership. But there are ways that businesses can share resources and activities for a common goal without sharing ownership, known as strategic alliances. Strategic alliances enable a business to quickly grow its strategic advantage, but with less commitment. There are several ways a strategic alliance can be accomplished.

• Equity Alliance: The creation of a new entity that’s owned separately by the two partners involved, such as a joint venture. Both companies remain independent but form a new company jointly owned by the parent companies.
• Consortium Alliance: This is the same as a joint venture but can be formed with several partners.
• Non-equity Alliances: These do not involve the commitment implied by ownership and are often based on contracts, such as franchising or licensing. Under this contractual alliance, one company gives the other the right to sell its products or services or to use intellectual property in return for a fee.
• Scale Alliance: When businesses combine to achieve necessary economies of scale in the production of products or services or by lowering purchasing costs of materials or services.
• Access Alliance: This occurs when a company needs to access the capabilities of another company needed in order to produce or sell its own products and services. An example of this is when an international company needs access to a local company to be able to product or sell the product.
• Complementary Alliance: When companies of similar value combine their unique but complementary resources so both have any gaps filled or weaknesses strengthened.
• Collusive Alliances: This involves companies colluding in secret to bolster their market strength, reduce competition, and demand higher prices from customers or lower prices from suppliers. Regulators usually discourage such behavior.

Mergers, acquisitions, and alliances can provide many benefits for a business that is seeking growth far above and beyond what is possible through organic growth. Each can enable:

• Faster access to new products or markets
• Instant market share
• Economies of scale
• Better distribution channels
• Increased control of supplies
• Lessened competition
• Adding of intangible assets
• Removal of entry barriers to new markets
• Deregulation in an industry or market

Let’s Talk

If you are considering a merger or acquisition strategy to grow your business, we can make it happen. Our world-class team of experts at Benchmark International is a true game changer for accelerating your business growth in the smartest ways possible. Contact us today and look forward to a brighter tomorrow.

Benchmark International has successfully facilitated the transaction between Twenty First Century Engineering (“TFCE”) and J.S. Held LLC.

TFCE, based in Vero Beach, Florida is a renowned full-service professional engineering firm focusing on forensic services. TFCE provides civil, structural, forensic, and design/build services to individuals, corporations, and contractors throughout Florida, the greater Southeast United States, Texas, and the Caribbean. The company holds dual licenses in engineering and general contracting, which enable an expedited, turn-key process for clients.

J.S. Held is a global consulting firm with expertise in construction, environmental health & safety, forensic accounting & economics, water & fire restoration, equipment, and forensic architecture & engineering matters. According to the company’s announcement, “This acquisition further expands our forensic services for complex litigation needs, while also strengthening our geographic resources” (Bill Bracken, PE, J.S. Held Forensic Architecture & Engineering Practice Leader).

John Carroll, the founder of TFCE, added in the announcement, “Our clients will have the benefit of a new suite of technical services and the accompanying specialized staff to support their needs on a variety of construction; equipment; environmental, health, and safety; as well as forensic accounting and economic matters.”

Regarding the deal, Senior Transaction Associate Sunny Yang Garten at Benchmark International commented, “It was a pleasure to represent TFCE in this strategic transaction. John and his team were wonderful to work with. They were engaging and always responsive to diligence requests. We’re excited to see that their legacy will be preserved and enhanced through this transaction with JS Held. On behalf of Benchmark International, we wish both companies continued success.”

Benchmark International’s industry agnostic approach has proven to be informative during the Covid-19 epidemic. Interest in most of our client base has not declined and we are receiving queries from a wide range of parties.

Who are these interested parties and what is their investment approach? Analysing the data provides an interesting insight and some understanding of the shifting approach amongst these different categories of buyers.

• Listed Companies with their robust balance sheets are compelled to continue investing to meet forecast performance targets and stakeholder objectives. Generally, their acquisition mandates are governed by their investment committees where risk is a dominant factor. Turnaround and distressed assets are typically less attractive unless fulfilling a defined strategic need.

• Foreign Corporates from the Western to Eastern hemisphere still see South Africa as a stable foundation to expand through to Sub-Saharan Africa. South Africa’s well-developed IT and broadband infrastructure, advanced legal and banking sectors, safe aviation record, and access to a cost effective English-based labour pool facilitates business across the African continent. Themes of specific interest have emerged with a higher than normal volume of inbound enquiries for renewable energy, TMT, IT infrastructure and service as well as software businesses in particular.

• Private Equity in South Africa has grown and matured immensely over the last decade and remains one of the top acquirers/investee categories in the middle market for Benchmark international. Attached to the funds they raise are set acquisition criteria, investment limits and defined investment timelines where cash reserves must be spent. Similar to the listed segment, risk profiles are a key investment mandate consideration. During lockdown, Benchmark International has experienced a slight shift in the number of deals concluded towards those that have private equity components to them.

• Family Offices have shown resilience through the epidemic and continue to show interest in our opportunities. Their mandates are more flexible but are primarily based on where their strategic and financial input will maximise returns.

• Covid-19 has forced Large Private Companies to look at vertical integration of their supply chains. They also continue to seek to grow their market share through horizontal acquisitions and acquisitions of niche market opportunities.

• High Net Worth Individuals remain interested in growing their asset bases. They generally focus on opportunities in which they have existing investments and expertise and are able to achieve economies of scale.

When it comes to valuating a business, a major distinction is whether the company is privately or publicly held. For a publicly traded company, calculating the market value is somewhat simple: just multiply the stock price by its outstanding shares. For a private company, determining its worth is a much more complicated process because the stock is not listed and there is zero regulated public financial reporting. For these reasons, private company valuations must be based on a series of estimations, which can be well founded when done properly. There are several different approaches to calculating the market value of a private business. You can choose to one singular method, but using each method of assessment together can form a more complete picture.    

Comparable Company Analysis (CCA)

CCA is a common way to assess a private company’s value. Under this process, publicly traded companies that are most similar to the private company are identified. The similarities must reflect the companies’ sector, size, competitors, and growth rate.

Upon establishing an industry grouping of similar companies, their valuations are averaged to paint a picture of where the private firm fits among its peers. These averages are calculated on aspects such as cash flow, operating margins, and assets. CCA may also be referred to as trading multiples, peer group analysis, equity comps, or public market multiples.

Precedent Deals

If the business being valued operates within a sector that has witnessed several recent mergers, acquisitions, or IPOs, the financial information and value determinations from those transactions can be used to help calculate a valuation based on consolidated and averaged data. While useful, precedent transactions become dated as more time passes since they occurred.

Enterprise Value (EV) Multiple

Also known as private equity valuation metrics, the enterprise value multiple tends to offer a more accurate valuation because it includes debt in the assessment. The EV multiple is calculated by taking the enterprise value (the sum of its market cap, value of debt, minority interest, preferred shares deducted from cash and cash equivalents) and dividing it by the company's earnings before interest taxes, depreciation, and amortization (EBIDTA).

Discounted Cash Flow (DCF)

The estimated discounted cash flow approach is a fairly detailed method of valuation. It compares the discounted cash flow of similar companies to the company being valued. The revenue growth of the company is estimated by averaging the revenue growth rates of similar companies. This process can be challenging depending on the business’s accounting methods. Personal expenses are sometime included in the financial statements of private companies, which can affect the estimation.

Once the revenue is estimated, any anticipated changes in operating costs, taxes and working capital are estimated, allowing for the calculation of free cash flow, or the operating cash remaining once capital expenditures are deducted. Investors often use free cash flow to determine how much money will be available to give back to shareholders in dividends.

Next, the peer grouping of companies are assessed to calculate their average beta (the market risk of a company without the impact of debt), taxes, and debt-to-equity ratios. In the end, the weighted average cost of capital (WACC) must be determined. This factors in the cost of equity using the Capital Asset Pricing Model, the cost of debt using the company’s credit history, capital structure, debt and equity weightings, and the cost of capital from the peer grouping of companies. Calculating capital structure can be challenging, but industry averages can help, keeping in mind that the costs of equity and debt for a private company will likely be higher than that of its publicly traded counterparts. The WACC furnishes the discount rate for the private company. By discounting its estimated cash flows, a fair value can be assigned.

Cost Approach

This method of analysis is less common within the corporate finance world. It assesses the actual costs of rebuilding the business, ignoring any value creation or cash flow generation. It is merely cost equals value.

Ability to Pay

Under this valuation approach, the maximum price a buyer can pay for a business while still reaching target is assessed. If the business will be ceasing operations, a liquidation value is estimated based on selling off the assets. This value is often highly discounted because it assumes the assets will be sold as quickly as possible.

Other Important Factors

While there are several financial methods of valuating a business, there are other somewhat intangible factors that should be considered. For example, the culture of the company is important because it motivates its underlying ethics and competitive strategy, creating an environment for less risk. Also, the company’s management is key, because their track records will say a great deal about the value they bring to the table and the level of confidence that they instill. Ultimately, they will have a deep understanding of the industry and have the skillset to foster and maintain a positive culture. Additionally, aspects such as innovative intellectual property, established branding that is well recognized in the market, retention of key talent, and strong customer and supplier relationships can drive up the value of a business.

Don’t Go It Alone

Due to a lack of transparency, the valuation of a private company is never an exact science, but there are advisory experts that have methodologies that do get it as close as possible. Our world-renowned M&A advisors are standing by, waiting to engage you in the process of taking your future to the next level. We are experts in helping to create added value for your business and getting the most value for it in a sale. Contact us to get this exciting process started.  

Every business owner wants to grow their company, but having access to capital to make it happen can make all the difference in the world. Growth capital is money that you borrow to help grow your business’s operations and, ideally, its profitability. There are many different forms of growth capital. It may be structured as a short- or long-term loan or as a line of credit. Long-term financing is the most common because it is easier to repay.

There are several reasons that growth capital can be secured by a business.

• To purchase commercial real estate
• To buy equipment to increase production
• To increase workforce
• To expand into new markets
• To increase advertising and marketing efforts
• To purchase another company

Growth capital is different from working capital because it is debt financing to create growth, while working capital is used for financing the daily operations of the business and keep it running. It is also different from equity capital, which requires relinquishing partial ownership and entering into a strategic partnership in exchange for investor funding. Growth capital does not require giving up any ownership.

Types of Growth Capital Loans

There are several financing options for small to mid-size businesses seeking paths to growth.

• Conventional growth capital from bank lenders. This method typically offers the lowest rates and fees, and longest terms. The average conventional business lender approves between 20 to 50 percent of all growth capital loans.
• SBA financing with an enhancement guarantee by the Small Business Administration to cover your losses if you fail to repay. This financing is used for startups, acquisitions, expansion, construction, revolving funds, and working capital.
• Asset-based growth capital that shows lenders collateral and substantial cash flow for approval. If you do not have adequate cash flow to get approved, you can use assets such as real estate, equipment, or inventory as collateral. These lending rates are often higher than that of banks, and the terms are shorter.
• Alternative growth capital from private lenders, non-bank lenders, marketplace lenders and mid-prime alternative lenders have shorter terms but can be amortized over up to five years.
• Cash advance capital is a short-term advance that involves selling a part of your business’s future receivables for a lump sum. This form of financing is usually more expensive, so the ability to increase revenue needs to justify the cost.

Applying for Growth Capital

When you apply for growth capital, lenders will assess the profitability of your company. They will want to ensure that your business model is proven, cash flow is adequate, and operations are efficient. After all, they want to feel confident that the loan can be repaid.

As defined by the National Venture Capital Association, growth equity investments feature the following attributes.

• The business’s revenues are growing rapidly.
• The company is cash flow positive, profitable, or approaching profitability.
• The business is founder-owned and has no prior institutional investment.
• The investor is agnostic about control and purchases minority ownership positions more often than not.
• The industry investment mix is comparable to that of venture capital investors.
• The capital is used for company needs or shareholder liquidity and additional financing rounds aren’t expected until exit.
• The investments use zero or light leverage at purchase.
• The returns are mainly a function of growth, not leverage.

How Can We Help?

At Benchmark International, we have an award-winning team of M&A advisors ready to help you take your business to the next level, whether it’s through a growth strategy, an exit plan, a merger, or an acquisition.   

So you have started to think about selling your business in the near future.  Will you be ready?  There are changes that you can make now that can make a big difference when the time comes to sell and help you avoid leaving money on the table.  Begin by starting to plan 18-24 months before you begin looking for a buyer.  Take a look at your business through the eyes of a buyer and ask yourself ‘What would I see as a positive about this business?’  ‘What would I see as a weakness about this business?’.  We have included 7 small changes here for you to consider implementing:

1. Understand your business’s financials. It goes without saying that buyers are going to be delving pretty deeply into your business’ finances.  If you aren’t able to provide statements that are professionally prepared, this can be seen as a risk to buyers.  If the buyer doesn’t feel that they can rely on the numbers, they most likely will either offer a lower purchase price or pull out of the transaction all together.  You should be prepared to answer all questions and have at least 3 years of financial statements in perfect shape.
2. Take a look at your customer concentration. Do you have too much concentration placed on a single customer?  This can cause buyers to take pause and wonder what will happen if they lost that customer after the sale.  It’s best to begin to look for ways that you can grow your other customers as well as gain new ones in order to reduce the concentration issue.  Multiple sources of revenue can lead to a higher purchase price.
3. Can your business survive without you? Many business owners become the main point of contact with customers as they grow their business over the years.  Now is a good time to begin shifting those relationships to other members of your team.  Otherwise buyers will have the concern that when you leave, clients may leave the company as well.  In addition, you should have designated employees that can continue to drive the business forward and increase revenues after you have exited the business.
4. In the time leading up to placing your business for sale, be sure to resolve any legal disputes that may be pending. Nothing raised red flags more for a buyer than finding out there is a legal case pending against you.
5. Closely analyze the business practices that you are currently using and if you decide that it’s necessary, implement more efficient operating procedures before the sale. This could include reducing or adding employees, or investments in new technology or equipment.  Taking these measures before a sale can result in a higher sell price.
6. Create a master system of how you access, store, organize and update all of your systems. In most cases, this will be a collection of enterprise software or file folders with controls that have been put into place for who can access what.  This system should become a part of your employee culture and be used on a daily basis.  A prospective buyer will see that the knowledge needed to run your company does not lie with any one employee, but instead is contained in the systems of the company and can easily be maintained after a sale.
7. Organize your legal paperwork and make sure that it is all in order and readily available as prospective buyers will request access to these documents. Review your permits, incorporation paper, leases, licensing agreements, vendor and customer contracts, etc.  Ensure that they are current and in order.

Continue to keep your eye on the ball and run your business as if you are going to run it forever.  Benchmark International can be your partner throughout this process and help free up time for you to continue focus on running your business operations while selling at the same time.  With a team of specialists that arrange these types of deals every day, we can answer your questions and help you determine what is best for you, your business and your exit plan.  A simple phone call or email to us can start the process today.

Author
Amy Alonso 
Associate
Benchmark International

T: +1 615 924 8522
E: alonso@benchmarkintl.com

At 8:30 eastern time this morning, the US Bureau of Labor Statistics released its US Household Survey for May, stating that 2.5 million new jobs were created in the US during the month of May, and unemployment fell by 1.4%, even while the overall labor participation rate increased.

These results indicate a resilient economy in which unemployment fell not because workers stopped seeking work but because an increasing number of those seeking work were able to secure it while an increasing number of workers re-entered the job market.

According to the report, jobs increased by 2.5 million while the workforce itself increased by 2.2 million and unemployment fell to 13.3%. This was a wholly unexpected result that bodes well for middle market businesses. Bloomberg’s commentator stumbled over the result when reading it on air at 8:31 am EST this morning. “unemployment fell by … wait rose by … no fell by 1.4 percent.”

Such government numbers are often revised in the weeks following their release, and this may well happen to today’s figures. The government report is available here: https://www.bls.gov/news.release/empsit.nr0.htm

Author
Clinton Johnston
Managing Director
Benchmark International

T: +1 813 898 2350
E: Johnston@benchmarkintl.com

The novel Coronavirus's impact has been felt in companies large and small across the globe as business has been curtailed and economies have slowed.

In mid-April, Benchmark International published a blog article outlining some of the recommendations made to clients to record the pandemic's financial impact in order to readily identify any expenses or losses that arose as a consequence of this one-off event.

Just a few short weeks later, a new acronym has emerged (as the financial sector always loves a good acronym) EBITDAC - the normalised Earnings calculated Before Interest, Tax, Depreciation, Amortisation, and Coronavirus.

At this early stage, this metric has only been adopted by a small number of European corporate companies to present a basis for the amount of debt they should be allowed to raise. Led initially by German manufacturer Schenk Process (owned by the US private equity firm Blackstone) and Chicago based building supplies firm Azek Corporation, the development certainly bodes well for M&A where corporate companies and private equity firms alike have formally recognised such adjustments and are thus likely to be open to negotiating value, subject to appropriate structuring of transactions.

Whilst not known for lightheartedness, it's an area where the industry has been able to poke a little fun at itself. Sabrina Fox, executive adviser at the European Leveraged Finance Association, commented on an item in the Financial Times, "It's a bit ironic to say we're adding back the effects of Coronavirus to deal with the effect of Coronavirus"!

Regardless of the diverse commentary surrounding this new metric, the reality exists. This one-off event has left a few companies untouched with certain sectors receiving significant boosts, and others impacted negatively. The factors attributable to the pandemic cannot be discarded or ignored, and diligent negotiation on issues related to it will be integral to any deal.

Ridgeline Advisors (“Ridgeline”), a Dallas-based private equity firm, is pleased to announce it has completed the recapitalization of insurance and annuity software developer Management Data, Inc. (“MDI”).

Founded in 1982, MDI has operated as a software developer and ASP provider to insurance and annuity companies. MDI serves its customers by customizing software needs and providing best in class service.

“We are pleased to partner with Pat and the MDI team, they have built an impressive organization that is well positioned to continue to serve its clients during this challenging operating environment. We are impressed with the MDI’s emphasis on technical expertise, product leadership and customer service,” said Worth Snyder, a Managing Director of Ridgeline. “MDI has developed a unique platform that creates a compelling customer value proposition, evidenced by its roster of blue-chip clients in the insurance category. We look forward to helping MDI continue to grow and enhance its product offering and value proposition,” commented Awais Shaikh, a Managing Director of Ridgeline.

“After an intensive three-year search for the right successor, we have finally found an organization that shares our vision and commitment to total customer service and support for our employees. After 23 years of running MDI, I can transition control with the assurance that the legacy of our unique attitude of customer support and value for our clients will be carried on with the same commitment that I have had over these many years,” commented Pat Michael, President and CEO of MDI.

Tyrus O’Neill, Managing Partner with Benchmark International, added “We would like to congratulate Management Data and Pat Michael, as well as, Ridgeline Advisors on a successful deal. Everyone at Benchmark International was impressed by the professionalism of both parties throughout the entire process. Additionally, it’s fantastic to see continued deal activity despite everything taking place in the broader economy. We wish everyone involved nothing but the best moving forward and believe it’s the beginning of a great partnership for Ridgeline and Management Data.”

About Management Data, Inc.
Based in Pelham, Alabama, Management Data, Inc. (“MDI”), provides policy administration software and services and has supported insurance companies and banks offering insurance products since 1982. MDI is exclusively focused on the insurance segment, serving carriers who sell individual or group life, annuity, and health policies. MDI’s core system FIMMAS supports all product lines in a single implementation utilizing the synergy of cross product and client support for both Individual and Group products. FIMMAS supports complete end-to-end insurance functionality from a pre-sale quote through claims payments. FIMMAS is a robust and flexible policy administration system that helps insurers accelerate underwriting and claims to enhance the customer experience and support profitable growth. For additional information visit www.mgtdata.com.

About Ridgeline
Ridgeline is a Dallas-based investment firm that partners with seasoned management teams to invest in growing, profitable, privately-held companies across North America with a focus on four core industry sectors: technology, consumer, healthcare, and business solutions. The firm takes a selective approach to investing in high-potential businesses whose owners and management teams want an investment partner with the capital, experience, and record of successful collaboration required to achieve their liquidity and value-creation objectives.

Benchmark International received a thank you card from Tampa General Hospital (TGH), reminding us how important it is to support our neighbors and healthcare heroes during these unprecedented times.

On April 14th and 15th, our founders Steven Keane and Gregory Jackson purchased 400 pizza pies to feed the healthcare professionals at TGH. We wanted to give back to the community by supporting our favorite pizza place - Grimaldi's Pizzeria, while also feeding the healthcare professionals at TGH, who are selflessly working each day to help fight against COVID-19 and keep our community safe.

Benchmark International is honored to have supported Tampa General Hospital and their inspiring healthcare heroes.

Benchmark International is pleased to have successfully facilitated the transaction between Oasis Water Holdings (PTY) LTD and both Fledge Capital (PTY) LTD & SLA Capital (PTY) LTD.

Oasis Water (PTY) LTD (Oasis) is a franchise group that provides clean water to retailers, corporations, end-users, and mines. The franchise operations are of various sizes, ranging from full bottling plants to small retail outlets and in-store kiosks, located across South Africa, Namibia, and Botswana. This well-known and highly regarded brand has a reputation for quality products at affordable prices, in easy-to-reach locations. A contract bottling plant and owned spring water source expand the supply chain offering.

Naas du Preez, the CEO of the Oasis Water Group was quoted saying “Our solid network of more than 300 franchised Oasis Water outlets in South Africa, Botswana, and Namibia (RO3 Water) is the ideal springboard for further expansion and our Value-Unlock Growth Strategy. With the added value and vast experience of Fledge Capital and SLA Capital, we can unlock our full potential.”

Fledge Capital is an independent investment company that provides capital solutions to private companies across a wide range of industries that meet its investment criteria. It prefers to provide capital to companies with proven business models and leading management teams to grow those businesses. Current investee companies include WeBuyCars, King Price, BetterBond, Safari Outdoor, Atterbury Properties, etc.

Bolstered by the positive significance of the transaction for the South African M&A industry during the COVID-19 pandemic, Andre Bresler the Managing Director at Benchmark International, added “It is genuinely gratifying to see such an impressive business attract two reputable growth partners and to conclude a value-oriented deal for all parties concerned.”

Benchmark International’s client Gasket & Packing Inc. a Borger, Texas-based industrial supply and distribution company has successfully sold to a subsidiary of German-owned conglomerate Elring Klinger.

Gasket & Packing Inc. is an industrial supplier of fluid sealing & bolted joint assembly products.  The Borger, Texas-based company with four locations supplies fluid sealing products for industrial customers. Products include manufactured gaskets, pump and valve packings, mechanical seals, hydraulics, o-rings, lubrication equipment, metal and concrete repair equipment, industrial bolting, and corrosion prevention supplies. The company also sells, rents, calibrates, and repairs torque equipment for bolted joint assemblies.

As an independent and globally positioned supplier,  Elring Klinger is a powerful and reliable partner to the automotive industry. Be it a car or commercial vehicle, an optimized combustion engine, hybrid technology, or electric motor – they offer innovative solutions for all types of drive system in-passenger cars and commercial vehicles. They also make a commitment to making a contribution to sustainable mobility.

Transaction Director Luis Vinals stated, “This transaction demonstrates Benchmark International’s global capabilities, and the quality of its creative marketing strategies to identify buyers for our clients’ businesses.  We are excited to see our client's legacy in the capable hands of such a reputable firm and look forward to their continued success.”

An ESOP is an Employee Stock Ownership Plan under which staff members acquire interest in the company through a particular benefit plan. This type of plan is designed to incentivize employees to act in the best interest of business and stay focused on company performance since they themselves are shareholders and will want the stock to do well. A study by Rutgers found that companies grow 2.3% to 2.4% faster after setting up an ESOP. 

ESOPs are established as trust funds and can be funded when companies:

• Put newly issued shares into them
• Put in cash to purchase existing company shares
• Borrow money through the entity to buy shares

If the plan borrows money, the business contributes to the plan to facilitate repayment of the loan. Contributions are tax-deductible and employees pay no tax on them until they leave or retire. If an ESOP owns 30% or more of company stock and that company is a C corporation, owners of a private company selling to an ESOP can defer taxation on gains by reinvesting in securities of other businesses. S corporations can also have ESOPs and the earnings attributable to the ESOP's ownership are not taxable.

Companies of all sizes use ESOPs, from small family-owned businesses to large publicly traded corporations. Company leadership usually offers employees stock ownership with no upfront costs. It is common for distributions from the plan to be linked to vesting, which is the proportion of shares earned per each year of service. The shares may be held in a trust for safety and growth until the employee resigns or retires—they cannot take the shares with them. If an employee is fired, they usually only qualify for the amount they have vested in the plan. Once fully vested, the business buys back the vested shares from the departing employee and the money goes to that employee in the form of either one lump sum or periodic payments. After the business buys back the shares and pays the employee, the shares are either redistributed or voided.

ESOPs offer several benefits for the ownership, the company, and its employees. Owners gain liquidity and asset diversification, they can defer capital gains taxes on proceeds, and they maintain upside potential and leadership in the company. Companies get tax deductions on sale amounts, can become income tax-free entities, and have a tool to retain and attract talent. Employees secure retirement benefits and enjoy having a real stake in the company they work for.

It should be noted that employee ownership does not mean that employees are more involved in operations or running the business. They are not entitled to receive financial or strategic information. They are given a summary plan description and annual statements for their account. In some cases, employees may be granted certain voting rights.

ESOPs and Exit Planning

ESOPs are often used in succession planning as a strategy for liquidity and transition. Around two-thirds of ESOPs provide a market for the shares of a departing owner of a profitable business. Others are used as a supplemental employee benefit plan or as a way to borrow money in a tax-favored manner. Because ESOP transactions are flexible, they enable ownership to either withdraw slowly over time or all at once. Owners may sell anywhere from one to 100% of their stock to the ESOP, allowing them to stay active in the company even after selling all or most of it.

Additionally, ESOP transactions provide more confidentiality than third-party sales. Because confidential information does not need to be shared with prospective buyers, it eliminates risk of detriment to the business. An ESOP transaction is also known to offer a greater certainty of closing versus sale to a third party, and terms of the transaction are arranged to be fair to the ESOP and its members. It is also considered to be more conducive to maintaining healthy company culture because it aligns the interests of ownership, management, and employees.

Other Types of Employee Ownership

In addition to ESOPs, companies can offer employees the following options:

• Direct-purchase programs that allow employees to buy shares of the company with their personal after-tax money.
• Stock options that offer employees the chance to purchase shares at a fixed price for a set period of time.
• Restricted stock, which gives employees the rights to acquire shares as a gift or purchase after reaching certain benchmarks.
• Phantom stock, which provides employees with cash bonuses equal to the value of certain shares based on performance.  
• Stock appreciation rights that allow employees to raise the value of an assigned number of shares, which are usually paid in cash.

Let’s Talk About Your Future

If you’re ready to make a move with your company, we’re ready to make the most of the process for you. Contact one of our esteemed M&A advisors at Benchmark International and we can begin writing the next chapter of your success story.

A buy and build strategy is commonly used by private equity firms seeking to expand operations, generate value, and increase returns. It is accomplished through the acquisition of a platform company with already established internal capabilities that can be further built upon. This can include the acquisition of several smaller businesses, combining their operations to create more value. Buy and build transactions, which can be aggressive, tend to occur more often in slower economies because private equity firms become even more interested in improving returns at a time when organic growth and operational efficiencies are not enough. They are also more common in highly fragmented sectors.

Buy and build can be a great formula for expansion and added value. It allows businesses to acquire skills and expertise that would normally require a great deal of time to build on their own. It can help a company expand into other markets in a much more efficient manner. Usually, these private equity firms have a relatively short holding period of around three to five years and investors expect a fair amount of interest after an agreed time period. Buy and build deals result in an average internal rate of return of 31.6% from entry to exit, versus 23.1% for standalone deals. While private equity is the most common employer of buy and build strategies, this tactic is also used by strategic buyers, stock listed companies, and family-owned companies.

Because it brings about a great deal of change, a buy and build strategy must be executed properly in order to succeed. Otherwise, the resulting effects can actually be detrimental to value. In an ideal situation, the private equity firm will have significant experience in the particular sector of the company that they are acquiring. Having a strong CEO and management team with a solid background in the field of business is also important because the transition and integration process can be complicated and needs to be handled adeptly. The leadership should also have a certain skillset that includes an understanding of areas such as risk management, operational metrics, and change management. This is especially true when the acquired companies are competitors and there needs be vertical integration of supply chains. Additionally, a buy and build strategy can take several years because it involves the acquisition and integration of multiple companies.

To learn more about why buy and build strategies work, check out our previous post here.

Time to Make a Move?

Whether you are looking to sell your business, create strategies for growth, or craft an exit plan, our experts at Benchmark International will take the time to carefully devise strategies designed for your specific needs. Your goals are our goals and we will put all of our resources and global connections to work for you, getting you the most value possible for your business.

As a business owner, you may be curious regarding how much of your time you should expect to invest in the process of a merger or acquisition from start to finish. First and foremost, it is important to recognize that any M&A deal will take time. This can be anywhere from several months to years, depending on various circumstances such as the state of the current market and the type of business. The good news is that if you hire an experienced M&A advisory team to handle the transaction, it will not require much of your time at all in the early stages.

The Preliminary Phase

A quality M&A team will handle the vast majority of the necessary work required to facilitate a transaction with the understanding that you have a business to run and you need to stay focused on doing just that. This early phase of work includes:

• Compiling due diligence documentation
• Studying the market
• Assessing the data
• Creating a solid marketing strategy
• Vetting potential buyers

Of course, you should constantly be kept informed of all developments in the process, but you will not need worry about doing all the legwork and dealing with time-consuming details. An M&A team will guide you through every step, making sure that all communications are clear and concise, and that you can stay focused on your day-to-day life with some peace of mind.

There are many reasons why enlisting an M&A advisory firm as your partner offers you a major advantage in a deal. You could try handling a sale yourself, say with the help of your lawyer or CPA, but it is a complicated process that makes it very difficult for a business owner to juggle running their business while dealing with all the minutia involved in an M&A transaction—especially when you have no prior experience in selling a company. Think about how much you really know about corporate and antitrust laws, securities regulations, and where to even find a buyer. Not to mention that experienced buyers will recognize that you are in unchartered waters and will not hesitate to take advantage of your lack of practice. Keep in mind that it is firmly established that the majority of mergers and acquisitions (70 to 90 percent, according to the Harvard Business Review) fail. This makes it even more crucial that you have an experienced team working on getting you results. Experienced M&A advisors know how to get deals done because they do it every day.

But there is more to it than that. Selling your company is an emotional journey. Your personal feelings can easily cloud your judgment regarding a sale. It is incredibly helpful to have a team in your corner that is looking out for your best interests while being able to assess buyers on their true merit. A good M&A advisor will have empathy for you during this difficult process and know how to help you through it while getting a high company valuation and the results that you deserve.

The Later Stages

Once you agree to an offer, it will require a little more participation on your part, but in a way that you should welcome, because this great milestone is finally nearing completion. You will be introduced to prospective acquirers and presented with their letters of intent. Contract negotiations and financing strategies will be underway. Your M&A deal team will work with you to evaluate the top bidders and narrow down the options, and get you across that coveted finish line to an exit strategy that is designed specifically to fulfill your unique aspirations for the future. Once you have decided on a buyer, you will need to work together to formulate integration strategies for the ultimate success of the business.

Thinking About Selling?

Even if you have not made up your mind to sell, it can still be fruitful to have a conversation about the possibilities for your future. The M&A experts at Benchmark International would love to discuss your options and help you gain insights into what and when is right for you, your company, and your family. If you choose to sell, our proprietary methodologies and global connections will help you find the right buyer and get the maximum value for the business you have worked so hard to build.

In any industry, it is always important to look good to clients and to live up to their expectations. When working with clients you should always try to go above and beyond what they expect, which will help your firm look good. Regarding mergers and acquisitions, impressing clients is key when it comes to selling their businesses. From the onboarding process to the closing of the sale, looking good is essential. There are many ways to look good to a client but focusing on the firm’s professionalism, knowing your client, and building relationships with customers are a few keys ways to look good to your clients.

Professionalism

Looking good to clients starts with a first impression and how professional you appear to a client. A firm handshake, an appropriate suit, and a friendly greeting can help impress a client, but professionalism is ongoing and will continue throughout the process of selling a company.

A few ways to maintain professionalism are:

• Well-rehearsed presentations
• Constant communication
• Proper business etiquette

Clients want to be respected and treated appropriately in a business setting. Clients will expect professionalism, so it is important to go above and beyond their expectations. Providing well-rehearsed presentations about the client’s company, market, and industry will help you stand out against other firms.

Constant communication and updates on the status of the client’s file are key to impressing the client. Clients will be impressed by proper business etiquette how well you can articulate an understanding for their industry and particularly their business structure. 

Know your client

Knowing your client is about more than just understanding what they do and whom they serve. There are many aspects to a business, and clients will be impressed if you take the time to understand the ins and outs of their company.

Businesses are multidimensional and no one knows the business as well as the owner. Before you meet with a client make sure to know some of the important aspects of their businesses. Some key things to research before your initial meeting with a client include:

• Details of services and products provided
• The markets they operate
• Customer review

Understanding and knowing your client starts before the initial meeting in person. Complete your research on the company prior to the meeting, note public information about the markets they operate, and their customers.

Building Relationships

Selling a company can be a very emotional process for business owners and building a relationship with the sellers is key to looking good to clients. Clients want to know that you are taking the time to understand what they are expecting to get out of selling their business. For some this can be monetary, for others it can be retirement or a change in their careers. Regardless of the reason, it is important to take the time to understand what they are looking for and understand those key aspects.

Some crucial ways to build and maintain relationships are

• Always be available
• Be open to listening to concerns and honest with responses
• Be realistic, do not over-promise

Clients want to know they are being taken care of when it comes to selling their businesses. It is important to build a relationship, establish trust, and let your client know you will be available through every step of the process. By building relationships, you will look good to clients and help them feel at ease throughout the mergers and acquisitions process.

When it comes to looking good to clients, there are many ways to be impressive. However, professionalism, knowing your client, and building relationships are fundamental. When you can provide professional materials and a true understanding of their company and industry, you will look good to clients. Diving deeper with your clients and showing an understanding on more than a basic level will set you apart from competitors and impress the clients. Building relationships and maintaining those throughout the process will also impress clients. While there are many ways to look good to clients, showing clients that you are professional, understand their business, and want to build a strong relationship with them will help you look good to clients.

Author
Madison Culberson
Transaction Support Analyst
Benchmark International

T: +1 615 924 8950
E: culberson@benchmarkintl.com

You have poured your life into building your business. Selling it is not only a very emotional process, but it can also be a monumental task that involves many intricacies. Careful planning and preparation before a merger or acquisition can translate into your efforts being rewarded with a high value deal. While there is quite a bit that can go into preparation, the following seven considerations are key to arriving at a successful deal in the end.

1. Protect What’s Yours

Intellectual property can be a company’s most significant asset. It differentiates you from your competition, is an important marketing tool, and can provide revenue through licensing agreements. It is also a major driver of value in a merger or acquisition. Any intellectual property that belongs to your business (proprietary technologies, copyrights, patents, design rights, and trademarks) must be legally protected. Enlist your legal counsel to ensure that all the proper paperwork is filed and current. If you are considering a cross-border transaction, you will want to make sure the property is protected on an international level as well as a local level, as different countries have different laws and requirements.

2. Get Your Finances in Order

It’s never a good look when a prospective acquirer asks for financial documentation and you are scrambling to put it together. This can also delay the process. Before taking your company to market, you will want to compile all of the proper financial and contractual records and have them organized and ready to turn over. Having your finances in order also means that you should seek to resolve any outstanding issues where possible before trying to sell. For example, if you know you have a situation you can probably resolve, getting it straightened out ahead of time can eliminate unnecessary complications during the due diligence process. The due diligence process is also going to require an audit of your assets. A buyer is going to want a complete picture of what they are acquiring. Intellectual property is an important element of due diligence but the process also includes areas such as equipment, real estate, and inventory.

3. Maintain Business as Usual

Going through the lengthy process of selling a business can certainly provide its share of distractions. No matter how easily it can be to become sidetracked or consumed in the details of the sale, now it is more important than ever that you stay focused on the daily operations of the business and ensuring that it is running at its best possible level. This includes keeping your management team focused. Deals can take time and they can also fall through. Every aspect of an M&A transaction hinges on the health of your company at every stage of the game and you need to make sure the business does not lose any value.

4. Think Like a Buyer

As a seller, you obviously don’t want to leave money on the table. That is why it can be helpful that you look at your business from the perspective of a buyer. This will help you avoid being fixated on a sale price the whole time. Think about why they would want to buy your business and what opportunities it affords them in the future. If you can improve your business and develop it as a strategic asset before you try to sell, you can increase its value and get more money.

5. Predetermine Your Role

Sometimes after the sale of the business the original owner executes a full exit strategy and severs all involvement with the business. You need to decide up front what is right for you. To what extent do you plan to relinquish control of the company? Do you wish to remain an employee or a member of the board? How much authority do you plan to retain? You should think these options through before going to market so that you can find a buyer that supports your intentions for the business.

6. Have a Post-Sale Plan

Consider what life will look like following the sale of your company. Think about what your financial picture will look like. How will you invest the proceeds to maintain your financial health? How much cash will you take at closing? How long should the earn-out period be? What about stock options? And don’t forget about tax liability. How much will be paid immediately and how much will be deferred? These are all important questions to ask yourself when anticipating the sale of your business.

7. Retain an M&A Expert

Selling a business is a complicated process and a seller should never go it alone. You may be an expert at your business, but chances are you aren’t an expert at selling businesses. Enlisting the partnership of a M&A experts can not only help you get a deal done smoothly but can help you get the maximum value for your company. M&A advisors know what to expect, they know how to avoid common pitfalls, and they have access to resources and experience that can be game changers for your deal. They can also help you work through some of the difficult decisions mentioned above. Of course, they come at a price, but a price that is worth it when you consider how much their involvement can increase the value of your sale and the chances of the deal being closed.

Ready to Sell?

When you are ready, so are we. Reach out to our M&A advisory experts at your convenience to talk about your options and how we can help you sell for the utmost value.

Benchmark International continuously thinks of ways to give back and support its local communities, especially during this time of safe social distancing. The Benchmark International Austin office showed their support to the community this week by volunteering at the Central Texas Food Bank.

The Central Texas Food Bank is the largest hunger-relief charity in Central Texas. They help about 46,000 people per week, with one-third of them being children, get the nutritious food they need and otherwise wouldn't be able to afford. The food bank serves 21 counties in Central Texas through partnerships and smaller pantries.

Our team, along with others from the community, boxed 4,360lbs of food, which will serve 3,625 meals. This effort was completed while maintaining social distancing guidelines.

Benchmark International was honored to volunteer and contribute to the Central Texas community. Learn more about how you can support the Central Texas Food Bank - https://www.centraltexasfoodbank.org

Benchmark International is proud to announce the acquisition of Cello-Wrap Printing, Inc. by Cello-Wrap Packaging, Inc. The Benchmark International team worked diligently on behalf of Cello-Wrap Printing and was a resource for the transaction through the closing date.   Both the seller and buyer have already indicated that the integration has been smooth, and we anticipate maintaining the relationship with Cello-Wrap Packaging, Inc. as we continue to work on relevant mandates. 

Cello-Wrap Printing, Inc. is a three-generation family business located in Farmersville, Texas.  The company is a full-service flexographic printing company that offers printing, lamination, and slitting services utilizing polypropylene, cellophane, and foil as substrates.  The company primarily serves the food packaging industry and has been in operation for over 60 years.

Cello-Wrap Packaging, Inc. is Southwest Michigan's premier provider of flexible packaging serving customers with diverse product lines and evolving needs.  CPI was founded half a century ago as a plastic bag manufacturer for parts to the Detroit automotive industry.  They are now a leading BRC certified manufacturer of plastic bags and flexible packaging serving a variety of industries, with an emphasis on the food-retail sector.

The Benchmark International team used its vast array of resources and experience to help facilitate a transaction structure that allowed for both the buyer and seller to come to terms.  This included a carve-out of real estate and ensuring that the seller and their family was taken into consideration as part of a respectful and considerate transition of the business.

Deal Associate, JP Santos commented, “The Benchmark team is excited for what the future holds for Mr. Whitaker, our client, and the new ownership of Cello-Wrap. Both parties were aligned in their desire to ensure the continued success of the business, and we are pleased that an equitable transaction was agreed upon and executed successfully.”