Benchmark International is pleased to announce the acquisition of Marlborough-based Trident Water and Nottingham-headquartered Phenna Group.

Trident Water was established in 2002 and is a water treatment and water hygiene specialist with a focus on legionella control. With a wide and varied client base across a range of sectors, Trident Water is currently a trusted partner at over 200 sites across the UK.

Phenna Group's aim is to invest in and partner with selected niche, independent testing, inspection, certification and compliance (TICC) companies that serve a variety of sectors. A highly acquisitive group, this is Phenna’s eighth acquisition this year, further augmenting its market leading built environment platform, and adding geographic reach and complementary services to its existing offerings.

The deal also represents the fifth acquisition by Phenna Group conducted via Benchmark International. Other deals have included the acquisitions of GMES, Facit Testing, Ecology Solutions, and Safety Services.

Benchmark International is pleased to announce the acquisition of London-based Zencom to Wynard-based Communicate.

Zencom supplies inbound and outbound call services to SMEs and blue-chip companies including call routing, invoicing and online real-time management call statistics.

Since 2011, Communicate has been a specialist in IT, telecoms and cyber-security, keeping over 500 businesses and 50,000 users connected and secure across the UK.

The acquisition will add specialist SME-centred services to Communicate’s offering and unlock new service lines. It is the company’s third buy as part of its buy and build strategy and has been facilitated by a £1.5m investment from BOOST&Co.

Benchmark International is pleased to announce that Oxfordshire-based Safety Services has been acquired by Nottingham-based Phenna Group.

Safety Services is a professional consultancy offering a comprehensive range of health & safety solutions including site inspections, incident investigations, training courses, documentation & policies support, safety equipment, and general consultancy services to the construction, retail, and manufacturing sectors. The company has developed a trademarked cloud-based system which produces electronic reports to streamline administrative processes and increase accessibility to key information.

Established in 2018, Phenna provides investment and strategic leadership to companies in the testing, inspection, certification, and compliance (TICC) sector. Its aim is to build a global portfolio of independent TICC businesses.

Safety Services is the group’s seventh acquisition in 2021 and the first in the UK focused on HSE services. The Safety Services transaction comes just after Phenna Group’s acquisition of Ecology Solutions, a transaction also conducted via Benchmark International. Phenna has also previously worked with Benchmark International on the acquisitions of GMES and Facit Testing.

Mike Fitchett, Founder of Safety Services commented: “I am very pleased to partner with Phenna Group. As I plan to step back from my managerial responsibilities, it was important for me to secure an experienced and ambitious partner to work with Jon Austin, who will lead the team as Managing Director. From my first engagement with Paul and his team, they have been professional and trustworthy. That has given me great confidence that the business is in capable hands and I look forward to the next phase of our expansion, working in close collaboration with the Phenna Group team.”

Benchmark International is pleased to announce that it has completed a transaction between Southampton-based care providers Sportfit Support Services (Sportfit) and Manchester-based buy-and-build company, Tristone Healthcare.

Established in 2010 and incorporated in 2012, Sportfit is a specialist emergency, domiciliary and short break active care provider offering high-end support to 16-19 years olds with developmental delays, backgrounds in abuse and those with family relationship breakdowns. Sportfit offers bespoke plans for service users, providing affordable and active care. With 120 employees, Sportfit supports 502 young people.

Tristone Healthcare, owned by Tristone Capital, is a privately owned buy-and-build company that invests in profitable businesses with enterprise values of up to £20 million, have a good market share and prospects for growth, and are led by managers with both strong commercial and operational judgement.

The acquisition will allow the combined team to support more vulnerable young people and deliver outstanding services to local authorities, said Yannis Loucopoulos, Tristone founder and CEO. The acquisition increases the number of vulnerable young people currently supported by Tristone to 98 with capacity to support 116.

Following the transaction, Managing Director of Sportfit, Ashley Vickers, will continue to manage the business and retains a minority shareholding.

Commenting on the working with Benchmark International, Mr Vickers said:

“Benchmark were outstanding throughout the sale of my business. The process took time but, Benchmark, led by the great efforts of Paul Wilson [and] supported by excellent office staff, Oliver Taylor in particular, meant the deal was completed. My best interests were at the heart of every negotiation throughout, and the intricacies of formulating and completing the deal deserve the highest praise. To say I was impressed with Paul’s efforts, and those of Benchmark, would be a huge understatement. Indebted would be a better description.”

A buy and build strategy is commonly used by private equity firms seeking to expand operations, generate value, and increase returns. It is accomplished through the acquisition of a platform company with already established internal capabilities that can be further built upon. This can include the acquisition of several smaller businesses, combining their operations to create more value. Buy and build transactions, which can be aggressive, tend to occur more often in slower economies because private equity firms become even more interested in improving returns at a time when organic growth and operational efficiencies are not enough. They are also more common in highly fragmented sectors.

Buy and build can be a great formula for expansion and added value. It allows businesses to acquire skills and expertise that would normally require a great deal of time to build on their own. It can help a company expand into other markets in a much more efficient manner. Usually, these private equity firms have a relatively short holding period of around three to five years and investors expect a fair amount of interest after an agreed time period. Buy and build deals result in an average internal rate of return of 31.6% from entry to exit, versus 23.1% for standalone deals. While private equity is the most common employer of buy and build strategies, this tactic is also used by strategic buyers, stock listed companies, and family-owned companies.

Because it brings about a great deal of change, a buy and build strategy must be executed properly in order to succeed. Otherwise, the resulting effects can actually be detrimental to value. In an ideal situation, the private equity firm will have significant experience in the particular sector of the company that they are acquiring. Having a strong CEO and management team with a solid background in the field of business is also important because the transition and integration process can be complicated and needs to be handled adeptly. The leadership should also have a certain skillset that includes an understanding of areas such as risk management, operational metrics, and change management. This is especially true when the acquired companies are competitors and there needs be vertical integration of supply chains. Additionally, a buy and build strategy can take several years because it involves the acquisition and integration of multiple companies.

To learn more about why buy and build strategies work, check out our previous post here.

Time to Make a Move?

Whether you are looking to sell your business, create strategies for growth, or craft an exit plan, our experts at Benchmark International will take the time to carefully devise strategies designed for your specific needs. Your goals are our goals and we will put all of our resources and global connections to work for you, getting you the most value possible for your business.

Benchmark International is pleased to announce the transaction between Yorkshire-based Group Management Electrical Surveys (GMES) and Nottingham-based Phenna Group.

Established in 1990, GMES provides specialist electrical services to international blue-chip clients. It concentrates on delivering independent electrical inspection and testing services in line with BS7671 and IET Guidance Note 3 for all types of new build electrical installations, in addition to thermal imaging surveys and electrical installation condition reports.

Phenna is a group of specialist businesses focused on the testing, inspection, certification, and compliance (TICC) sector. Its aim is to build a global portfolio of independent TICC businesses, with GMES representing Phenna Group’s fifth acquisition since its formation less than 12 months ago.

Steve Cressey, Managing Director of GMES will continue in his current role, alongside the company’s very experienced management team and highly skilled workforce.

What Is Buy and Build?

When private equity acquires a well-positioned platform company to acquire additional smaller companies, using the developed expertise in a specialized area to grow and increase returns, it is considered a buy-and-build strategy. This strategy is common with private equity firms with shorter holding periods of about three to five years.

Why It Is An Effective Growth Strategy

If a buy-and-build strategy is executed correctly, a great deal of value can be created when smaller companies are combined under the control of a new company.

• This type of acquisition saves time regarding the development of specialized skills or knowledge, allowing for growth and expansion to other markets more quickly and successfully with lower production costs.
• Creating a larger, more attractive company offers a path to exploit the market’s inclination to assign larger companies higher valuations than smaller ones.
• It provides a clear plan when deal multiples are at record levels and there is a need for less traditional strategies.
• Buy-and-build deals generate an average internal rate of return of 31.6% from entry to exit, versus 23.1% for standalone deals.

Getting It Right

The buy-and-build acquisition is not simple to execute. The process demands meticulous planning and due diligence for the strategy to work. The best deals usually employ multiple paths to create value.

• Synergy between the acquirer and the acquired is important to the outcome of the deal. Companies should target existing firms that will be a good fit as a team both tactically and culturally. The human element should always be considered.
• The management team must be an appropriate fit and have experience with these types of transitions.
• There should be a vision in place for where the company will be five years down the road.
• The platform company must be stable enough to endure the process regarding operations, cash flow, and infrastructure (IT integration in particular).
• Sector dynamics should also be considered. Avoid sectors that are dominated by low-cost rivals or mature, stable players. Focus on sectors with many active smaller suppliers and service providers. Consolidation should result in cost savings and improved service.
• While no two deals are the same, there are patterns for getting it right. Those experienced with buy-and-build strategies are more likely to lead to a successful deal.
• It can be difficult to identify private equity firms because of the nature of the way they do business. It helps to have an experienced M&A firm with extensive connections and a proven track record of negotiating successfully with buy-and-build-focused private equity firms.

These reasons are among several as to why it is a sensible decision to enlist the help of an experienced M&A firm such as Benchmark International for your vision for growth. Count on us to help you get your buy-and-build strategy done right.