Benchmark International Advises on the Sale of Intuition Communication Limited to LaingBuisson Limited

Posted on May 10, 2018 By

Benchmark International is delighted to announce the sale of Intuition to LaingBuisson.

Established in 2003, Intuition is a specialist in the provision of media, intelligence and solutions for the delivery of consumer and B2B information on the private healthcare sector in the UK and for international travel. The company helps global healthcare providers all over the globe attract more clients through its range of consumer websites, which patients can use to make informed decisions regarding their choice of healthcare professional, hospital or clinic.

LaingBuisson, operating in a complementary sector and providing an excellent strategic fit for Intuition, is a leading provider of market intelligence, consulting and data solutions for the health and social care markets in the UK and the chosen provider of independent sector healthcare market data to the UK’s Office for National Statistics.

The enlarged business will allow both companies to enhance their capabilities such as market intelligence, consulting, and data, as well as result in the company securing a larger international presence, creating a UK based, international healthcare intelligence company.

Focusing on its international presence, Intuition will be renamed LaingBuisson International and Keith Pollard, founder and CEO of Intuition, will lead the international growth of the business which will benefit from continued investment in the current product-level brands, as well as new products and services.

Commenting on this, Keith Pollard said: “I believe that as part of LaingBuisson we are uniquely positioned to grow the overall business by combining our international reach and profile with the strong brand and reputation for accurate data that LaingBuisson enjoys. I am very much looking forward to being part of the team that delivers that, with a focus on opportunities in international markets.”

CEO of LaingBuisson, Henry Elphick commented: “We are delighted that Keith has chosen to partner with LaingBuisson. There is a compelling strategic fit between our two companies, and I look forward to working with Keith and his team to grow the combined business internationally across market intelligence, consulting and data solutions. We are very excited about the opportunities this creates to achieve synergies by increasing our scale, our capabilities and our ability to leverage the larger group.”

Benchmark International would like to thank all parties involved and we wish them all the very best of luck for the future.



Benchmark International’s global offices provide business owners in the middle market and lower middle market with creative, value-maximising solutions for growing and exiting their businesses. To date, Benchmark International has handled engagements in excess of $5B across 30 industries worldwide. With decades of global M&A experience, Benchmark International’s deal teams, working from 13 offices across the world, have assisted hundreds of owners with achieving their personal objectives and ensuring the continued growth of their businesses.

Intuition Portrait


in 'Dealmaking'
in 'UK M&A'
in '2018 Budget'
in 'UK M&A'
Tags: UK Deals, UK M&A

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