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SoundCloud destined for a 2017 acquisition?

It’s no secret that music streaming website SoundCloud is hurtling towards a period of financial difficulty. Last March the company followed in the footsteps of the likes of Spotify and Apple Music with the launch of SoundCloud Go, a premium music service that costs users $9.99 per month. Although it has since seen an increase in users, SoundCloud Go did little to alleviate the $52 billion loss the company reported for 2015, meaning it is likely to run out of cash by the end of this year.

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